Silver Overlay Fashion Ring
Exhibiting Jewelry at Craft Shows II
Making sure you have a foldable table and chairs, because they are not usually provided for at the fair for each vendor, the banner to advertise your brand or product line, a cloth to cover the table and what lies under it are preliminary things to take care off, so you can ensure a smooth sale and display process for your prospective customers. Not everyone nowadays pays with cash, regardless of the value of the sale; therefore, a credit card machine of your own could come in handy for which you might want to arrange for merchant credit.
Then there is marketing paraphernalia that you might want to have to distribute to people who you make a purchase of your jewelry, or who visit your booth. That could include flyers, business cards, perhaps postcards with your jewelry pictures or something related to the ethnicity you use for your inspiration in your creation of handcrafted jewelry, pens with your brand logo. Some vendors also keep a lucky dip, collecting people's contact information and using it for a lucky draw, where you could present a set of earrings or a pair of bangles as a gift; this will enable you to collect contact information for future reference and marketing of your jewelry in advance of your future fairs.
Also, make sure you have a calculator, paper or gift bags in which you will pack your jewelry for buyers, a mirror, some simple frames and backdrops to enhance your display area, a jewelry cleaner or cloth - put together a tight little kit of these essential items - you will learn as you go.
Jewelry is always the best selling category at any crafts show. The right kind of preparation with a little effort to avoid any hitches at the fair itself will go a long way to ensure that your jewelry achieves notable recognition and sells!